April 29, 2012
by Mary Caelsto
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I want to relate two stories this week and hope that they inspire you to think about how you handle inquiries into your business. These stores are presented without identifying names or products. Story #1 – I’d had a question … Continue reading
April 16, 2012
by Mary Caelsto
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As small business owners, we all think we’re indispensable. We can’t leave. What if the website breaks down? What if big orders come in? What if people try to get a hold of us? The questions are many and the … Continue reading
April 12, 2012
by Mary Caelsto
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We’re almost through tax time, and many small business owners took out the box of receipts and finally did last year’s paperwork. This year’s receipts go into the box and won’t be looked at until this time next year. But … Continue reading
April 3, 2012
by Mary Caelsto
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Sometimes when we do events, things are slower than we anticipated. We can think that it was a waste of time or a complete bust. But really, there’s a good chance it still was an excellent opportunity to get your … Continue reading
April 1, 2012
by Mary Caelsto
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Our websites are already full of information. Really, between product pictures, descriptions, and all the buttons and graphics our shopping cart requires, the screen can become cluttered and our customers lost. So it can be easy to overlook the Terms … Continue reading